The Green Globe reuse strategy is often the underestimated asset that can tip the scales for your certification. What if, among the 44 criteria, one of the most powerful simply involved looking at what you already have? This circular approach isn’t just about ecology; it’s a genuine accelerator for your score. Yet, many properties overlook it, unsure how to implement it concretely.
Green Globe Reuse: A Strategic Lever for Your Score
Green Globe isn’t looking for perfect hotels, but for hotels making progress. And progress is measurable. When you choose to reuse part of your furniture, bedding, or technical equipment instead of discarding everything, you send a strong signal: your resource management is active, thoughtful, and traceable.
Take criteria D.2.3 (Waste Management) and D.1.1 (Purchasing Policy). They don’t just check if you recycle. They assess your ability to reduce at the source and optimize the life cycle of your assets. Every chair, every mattress, every screen that finds a second life becomes tangible proof of your commitment and a potential extra point during the audit.
A Methodology That Makes the Difference
The challenge for many isn’t the desire to reuse, but the ability to prove it. A Green Globe auditor needs concrete data: diverted volumes, calculated CO₂ impacts, flow traceability. Without this documentation, even the best initiative loses value.
This is where logistics and traceability become central. How do you do it, concretely, when managing one or multiple properties?
The answer often lies in structuring the process: identifying what can be reused, finding the right redistribution channels (internal or external), and above all, measuring and keeping a record of every action.
From Assessment to Action: A Methodology That Makes the Difference
Imagine a system where every end-of-use item is automatically identified, evaluated, and directed toward the best possible outcome. This systemic approach doesn’t just reduce your waste; it improves your profitability (lower disposal costs, fewer new purchases) and strengthens your CSR credibility.
This isn’t theory. Hotel groups have already integrated this into their routine, turning asset renewals into circular opportunities. They don’t just “do reuse”; they integrate it into their processes and leverage it as a strategic asset, including in their Green Globe journey.
Your Roadmap to Green Globe Reuse
If this logic resonates, the next step is to map your own material flows. Start with an inventory during your next renovation. Assess what can have a second life internally, what can be donated, what can be resold. And crucially, document each step.
Tools exist today to digitize and simplify this process, automatically generating the impact reports you’ll need on audit day. The important thing is to start, even modestly. Because in the Green Globe framework, what counts is the consistent approach and its continuous improvement.
Ready to assess the reuse potential of your assets?
To go deeper, consult our complete guide on how to obtain the Green Globe label. And don’t forget to visit the official Green Globe website to discover all the certification criteria.
