The linear economic model of take, make and throw is no longer viable… The circular economy and its promise of a future that is more respectful of resources have arrived on the scene.
The importance of the circular economy
The circular economy does more than just reduce waste; it completely overhauls the way in which resources are used and recovered. The central idea is that each product, once it has reached the end of its life, can become a resource for another product, thus avoiding waste and maximising the value of each element used.
Europe as a pioneer
Europe is at the forefront of this movement, with the European Union putting in place bold initiatives such as the European Green Pact . As well as combating climate change, these measures aim to create a greener, more sustainable economy.
The EU Circular Economy Action Plan, , launched in March 2020, is a prime example of this ambition. By focusing on the entire life cycle of products – from design to production, from use to end of life – this plan hopes to make European competitiveness more sustainable and environmentally friendly.
France, leader in the circular economy
France, in particular, has also played a key role in this transition. The anti-waste law for a circular economy (AGEC) is a notable example. Adopted in 2020, this law aims to combat waste, promote recycling and reuse, and reduce the environmental impact of products by putting in place a series of measures, such as extended producer responsibility (EPR), the prohibition ofdestruction of unsold non-food items and the introduction of clearer sorting instructions.
The stages in the circular transition
To facilitate this transition, it is useful to refer to a structured model.
1- Design for sustainability :
It all starts with the design. Companies are encouraged to innovate, using more durable materials, promoting modularity and reparability, and considering recycling or reuse from the outset.
2- Optimising use :
Sustainability doesn’t stop once the product is sold. Strategies such as renting rather than owning, or setting up sharing systems, can extend the life of products and reduce the need for new resources.
3- Revaluation of products :
Instead of ending up in a landfill, end-of-life products and materials are seen as valuable resources. Whether through recycling, composting or other forms of recovery, this stage transforms what was once considered waste into a new opportunity.
Towards a renewed economy
Technology and regulations are the pillars of this transition, guaranteeing the implementation of the principles of the circular economy by ensuring greater traceability and transparency.
In conclusion, the circular economy is more than just a fad. It symbolises a turning point in the way we produce and consume, proposing a future where the balance between economic growth and respect for the environment is achieved.
With the aim of reducing greenhouse gas emissions from businesses, CircularPlace has developed a marketplace for the resale of your unsold non-food products between professionals, and puts you in touch with non-profit organizations to recover your products.
You can also opt for a white label solution that will allow your company to circularize your equipment internally and to engage your employees around ecological themes.
Don’t throw away any more, opt for the second hand!
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